Sep 24, 2021  
2020-2021 College Catalog 
    
2020-2021 College Catalog [ARCHIVED CATALOG]

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MKT 150 - Principles of Advertising


3 Credit(s)
The history of advertising and the planning and research functions of successful advertising. Studies the technique and execution of advertising in business and in our fast-paced, changing society. Lecture Hours: 40 | Lab Hours: 16

Note: Corresponds to college or university lower division coursework.







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